Have you ever applied makeup in the morning only to have it fade, crease, or slide off by midday? If so, you might be missing one key step— makeup primer! In this blog, we will break down exactly why you should use a primer, what benefits it offers, and how to include it in your makeup routine.

Primers enhance your makeup look and act as a protective barrier between your makeup and your skincare. They improve the appearance and adherence of foundations, eye shadows, mascara, etc. Think of primers as the base coat for your makeup—just like a primer for painting walls, it helps create a smooth, even surface so that your makeup applies better and lasts longer.

While long-lasting makeup is the main benefit of primers, there is a lot more that they can do!

For example:

• Help create a smooth, pore less finish.
• Control oil and reduce shine.
• Hydrate and nourish dry skin.
• Help foundation apply more evenly.
• Protect your skin from environmental damage.

Who knew a simple step in your makeup routine could do all of that?! Thank you, primers.

Types of Primers

Primers come in different types depending on skin type, skin issues, and the face area it will target.

• Matte primers: For combination and oily skins, they are pore refining, mattifying, and brightening.
• Flare primers: For normal, dry, or sensitive skin, they are calming and skin perfecting.
• Primers with SPF (30 or 50): they focus on environmental protection, ideally with antiaging antioxidants and blue light protection.
• Primers with correctors: the key to even the complexion and skin tone, calm redness, and neutralise pigmentation.
• Lash and Brow Primers: used to create body and structure.
• Eye Shadow primers: to help eyeshadow adhere better, last longer, and give a more intense colour. Extremely useful in people with oily eyelids, they give a matte, uniform, smooth, soft effect to the eyelid.

Our favourites are all the EVAGARDEN primers, YES; they have one for each of the above! The ingredients in these primers make a huge difference to the skin. We are talking about Hyaluronic Acid, Vitamin B3, Vitamin E, white tea extract, matcha extract, rose water, and many more that we as professional beauty experts appreciate and make our lives easier while caring for our clients. Clients notice the difference immediately!

Primers in your routine

It may sound like a lot but including primers in your makeup routine is really easy. Here is a simple step-by-step on how to do it.

Firstly, you need to clean the skin, so a good skincare routine is necessary. If you have questions on what routine to follow, click here for our blog on skincare tips. Like our inability to outrun a bad diet, you can’t cover up a bad skincare regime. You don’t wear clean clothes on a dirty body! Feeding your skin daily with good skincare products gives it a natural glow and a smooth canvas for makeup to be applied.

Pro tip: If you have a client for special occasion makeup and you notice that their skin lacks a bit of tender love and care, an express facial the day before helps to brighten, oxygenate, and hydrate the skin. It will make your makeup session easier, and you will have a better canvas to create your magic! An express facial should consist of a cleanse, tone, gentle exfoliation, and a mask that hydrates, oxygenates, plumps, or calms the skin. Some of the masks we love are the Bioline Jatò range of Aqua+, Dolce+, Vita+, AGE gold mask, or Therra Fusion Vitamin mask.

Generally, after your daily skincare routine, leave the creams and SPF to absorb for 5 to 10 minutes. Then, apply an extra lifting product like EVAGARDEN Elixir Lift. It is applied after skincare and before primers as a face serum with a lifting, firming, rejuvenating, and hydrating effect.

Next, apply the primer on the face, choose the best one depending on the skin type and skin issues as mentioned above.

Then comes the eyes, a key area for any makeup looks. Apply eye primer such as EVAGARDEN Eye Primer on the lids and a lash primer like EVAGARDEN Lash Mascara. These will help mattify, smooth, and even skin tone, make eyeshadow application easier, improve colour payoff, and create body and structure before you apply your mascara.

Another amazing product is the EVAGARDEN 3 in 1 Eye Complex, a daytime eye treatment to brighten, smooth, and reduce puffiness around the eye area, its magic also helps with the adherence of underlying concealers.

Lastly, using a lip scrub and a lip balm is an asset if you have dry dull lips to moisturise your lip area, while you are applying the rest of your makeup so when it is time for your lip liner and lipstick, your lips are smooth and ready to make the star of the show.

Why do we love professional products?

In simple words, for the best results and skin benefits. Opting for high quality, professional primers like those from EVAGARDEN does make a difference; they are designed for expert-level performance and offer superior longevity, skin-enhancing ingredients, and a flawless finish. Whether you are looking for oil control, hydration, or an illuminating glow, EVAGARDEN has the perfect primer for your makeup routine.

As we always say, remember that makeup is to get inspired and enhance your natural beauty, not to hide or cover it. Beauty is from the inside out, feel confident in your own skin, one day at a time! 

If you want longer-lasting, smoother, and flawless makeup, a primer is a must-have!

Whether you are a makeup pro or just love a simple everyday look, the right primer can transform your routine. Ready to upgrade your makeup game? Explore EVAGARDEN primers and other professional beauty products at [email protected].